Mark Townsend, a seasoned hairstylist known for creating Dakota Johnson’s iconic “undone” look, sheds light on the growing trend of DIY hairstyling. He emphasizes that this style is not only accessible to everyone but also encourages users to embrace their creativity while achieving beautiful results. Townsend reflects on how many of his clients now take matters into their own hands, aspiring to replicate the effortlessly chic boho vibe that he has popularized among stars like the Olsen sisters. This growing trend represents a shift towards self-expression in hairstyling, making it possible for anyone to achieve a sophisticated appearance with the right techniques and tools.
Central to this effortless aesthetic is the right product, notably the Kevin Murphy DOO.OVER dry powder finishing hairspray. Praised not just for its effectiveness but also for its delightful fragrance, this product has become a staple in Townsend’s kit. He articulates a common frustration with traditional hairsprays that leave hair feeling sticky and cardboard-like. Instead, the dry formula of DOO.OVER provides hold without the crunch, allowing hair to maintain its natural feel while still looking polished. Townsend’s gentle touch in applying the product ensures that even bangs remain fluid and soft, striking a perfect balance between control and movement.
Townsend credits Dakota Johnson for introducing him to this remarkable product, which he lovingly refers to as “genius.” He explains that the DOO.OVER offers a versatile solution to hairstyling challenges, revitalizing hair while taming flyaways. As someone who has worked closely with Johnson, he understands her desire for a carefree look that doesn’t sacrifice elegance. He goes on to describe how the product not only enhances hold but also adds texture, transforming a simple hairstyle into something strikingly beautiful. The dry powder serves as an unsung hero in the world of hairstyling, allowing individuals to recreate that coveted laid-back yet sophisticated allure.
My personal experience with the DOO.OVER has been enlightening, especially as I embark on my journey with hair extensions. In experimenting with clip-ins, I found that a spritz of this product combined with a bit of backcombing provides a reliable grip for my hair. Townsend’s advice resonates deeply, as he shares insights from his photoshoot experiences with Johnson, highlighting the importance of keeping extensions secure, especially in breezy conditions. The DOO.OVER not only helps maintain the style but also ensures that everything stays perfectly in place throughout the day and night.
Poppy Saunders, a stylist from Remi Cachet, echoes Townsend’s sentiments about the product, calling it her absolute favorite, especially when it comes to working with hair extensions. She appreciates how the DOO.OVER brings volume and texture to hairstyles without weighing them down. Saunders emphasizes the transformative power of this product, claiming that it adds an appealing bounce when curling hair, which makes the styling process even more enjoyable. Her enthusiasm is palpable, and it’s clear that the DOO.OVER has earned its rightful place as an essential tool for professional and home stylists alike.
In a world where beauty trends are constantly evolving, Townsend and Saunders both represent a shift towards practical, user-friendly solutions that embrace individuality. The marriage of creativity, accessibility, and simple yet effective products like the DOO.OVER illustrates a new era in hairstyling. With this trend, anyone can create that effortlessly chic look, deriving inspiration from professionals while feeling empowered to experiment and express their unique styles. With the right tools and techniques, achieving that “boho bombshell” aesthetic is well within reach.