Lip gloss has faced intense competition in recent years, contending with the rise of high-shine lip oils and long-wearing stains, yet it remains unrivaled in delivering that coveted shiny sheen and instant plumpness. The latest formulations have evolved significantly, moving away from the sticky textures and gloopy feels of yesteryear. Modern glosses offer a mirror-like finish, nourishing qualities, and a lightweight feel that makes them nearly imperceptible during wear. While matte lipsticks certainly have their charm, today’s glosses can also promise longevity and a pop of color, making them essential for anyone’s beauty routine. Here’s a rundown of some standout lip glosses you’ll want to keep within arm’s reach.

Leading the pack is the MAC Lipglass Air in Casual, which retails for $25. This gloss provides a feather-light feel while delivering hydration through ingredients like coconut and jojoba oils. It stays shiny for hours without feeling sticky, and with ten beautiful shades to choose from, it allows for customization—layer it up for a bold look or apply lightly for a more subtle effect. Allure’s content director Kara McGrath praises its non-sticky nature, noting that it feels more like an oil, making it her go-to product for everyday use.

For those seeking a plumping effect, the Valentino Puffer Complex Plumper Gloss, priced at $38, makes a strong case. Based on its unique ingredient blend, which includes a patented peptide and peppermint oil, this gloss not only enhances volume but also hydrates the lips. The addition of hyaluronic acid and lactic acid ensures that lips feel soft and look smooth. Allure’s commerce editor, Sarah Han, appreciates the mild tingling sensation, which isn’t overpowering, making the product wearable and chic. Available in six sparkling shades, it’s especially ideal for those who prefer a touch of color alongside that plumping effect.

The Lawless Forget the Filler Lip Gloss in Rosy Outlook, priced at $26, demonstrates that beauty can be both bold and gentle. Specializing in smoothing fine lines, it utilizes Maxi-Lip, a blend that reportedly increases lip volume significantly without discomfort. This also makes it a fantastic choice for those who want a juicy, fresh appearance. Angela Trakoshis, an Allure shopping market editor, swears by this gloss as a go-between for lip filler appointments, citing the subtle yet effective plumping and the lovely light pink hue that enhances rather than overshadows natural lip colors.

If longevity is what you seek, consider the Make Up For Ever Super Boost Moisturizing & Plumping Lip Gloss, which also retails for $26. This gloss is on the thicker side but that thickness translates into impressive shine and lasting hydration. With a blend of nourishing oils and hyaluronic acid, it locks in moisture while providing a vibrant color payoff. Jesa Marie Calaor, an Allure senior editor, enjoys its user-friendly applicator that fits the contours of her lips, making application easy and satisfying. She notes her favorite shade, a warm cherry called Fiery Love, that enhances her look effortlessly.

For those who prefer a moisturizing experience, the Makeup By Mario SuperShine Lip Gloss, also at $26, strikes the perfect balance between gloss, oil, and balm. Its hydrating ingredients, including pomegranate extract and jojoba oil, create a silky texture that feels comfortable on the lips all day. Contributors have lauded its ability to deliver a glossy finish without any stickiness, with a shade range that caters to diverse preferences. Whether you want a classic nude or a playful pink, this product seems to do it all, making it a favorite among Allure’s testers.

As the world of beauty continues to innovate, lip glosses like those mentioned above help bridge the gap between hydration, longevity, and style. Each offers unique benefits, whether you’re looking for an all-day glossy finish, a touch of plumpness, or a nourishing boost for your lips. It’s clear that lip gloss is not only making a comeback—it’s evolving into must-have products that promise to enhance your beauty regimen while delivering the care your lips deserve. With so many options now available, you’re bound to find the right gloss that suits your style and needs.

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