The Fragrance Foundation Awards luncheon was a vibrant celebration of the perfume industry, held at the splendid Cipriani 42nd Street in New York City. This event showcased the growing excitement surrounding fragrance sales and the industry itself as it unveiled finalists in 19 categories. Attendees were treated to a sneak preview of five award winners, building anticipation for the main awards ceremony slated for June. The sense of community and enthusiasm in the air reflected not just the success of the fragrance market but also the camaraderie among those who contribute to it, from established brands to emerging indie labels.
A highlight of the luncheon was the introduction of the Leadership Award, which was presented to Joyce Brown, the outgoing president of The Fashion Institute of Technology. Linda Levy, president of the Fragrance Foundation, honored Brown for her nearly 26 years of leadership and impactful contributions to education in the industry. Brown acknowledged the importance of leadership in creating lasting change, reminding everyone of the vital role that the foundation’s graduates will play in shaping the future of fragrance with their innovative and inclusive approaches.
Among the esteemed award announcements, Ralph Lauren was named the 2025 Hall of Fame Award recipient, while Daniela Andrier, renowned master perfumer at Givaudan, received the Lifetime Achievement Perfumer award. Such recognitions are immensely significant in the world of fragrance, celebrating not just the achievements of individuals but also the creativity and craftsmanship that underpin the industry. Their stories serve as an inspiration for many aspiring professionals and highlight the continued evolution of fragrance as an art form.
Among the excitement of the event, several key awards were announced. Justin Fenner of Robb Report won the Fragrance Editorial of the Year for his captivating piece, “The Man With the Golden Nose,” which explored the artistry behind fragrance creation. Veronique Gabai’s Délices des Bois scent claimed the Indie Fragrance of the Year award, and the unique Murder Mystery perfume-layering set from D.S.& Durga snagged the Innovative Fragrance: Product of the Year award. These winners represent the diverse styles and innovative approaches that characterize today’s fragrance landscape, marking a notable year for creativity and originality.
A complete list of finalists was shared during the luncheon, highlighting the competitive nature of the industry. Categories spanned from Fragrance of the Year in various luxury segments to Consumer Choice awards, showcasing popular scents that resonated with consumers. The diversity in nominations—from scent profiles to packaging designs—underscores the growing market’s complexity and varied preferences, with well-known brands standing alongside newer entrants eager to make their mark.
In conclusion, the Fragrance Foundation Awards luncheon not only recognized excellence within the industry but also fostered a sense of shared purpose and vision among attendees. As they look ahead to the main event in June, the fragrance community is united in its commitment to celebrate the art of scent and the inspiring individuals behind it. With new talent emerging and established figures continuing to innovate, the fragrance industry is poised for even greater heights, reinforcing its importance in the world of beauty and self-expression. The awards serve as a reminder that fragrance is more than just a scent; it’s an experience that enchants the senses and connects people worldwide.