Brett Johnson, a prominent American designer and entrepreneur, is embarking on a new journey in the fragrance industry with a heartfelt collection of three scents. This venture holds a profound significance for Johnson, deeply intertwined with his personal life, particularly following the recent loss of his wife, Sarah. Johnson has partnered with Claudine Roublot, a perfumer based in Grasse, France, to bring this collection to life. The debut will take place at the iconic Galeries Lafayette Haussmann in Paris, along with the availability on Johnson’s brand e-commerce platform, making it a special moment for fans of both fragrance and fashion.
The creation of this fragrance collection is steeped in personal memories for Johnson. Three years ago, he and his late wife visited Grasse, a place renowned for its perfume production. Sarah, who had a profound passion for fragrances and owned an impressive collection of over 300 perfumes, was a crucial inspiration for this project. Johnson expresses gratitude for the chance to create something unique and intimate, infused with their love. He hopes that each scent echoes the connection they shared, making the experience special for others who try them.
The three fragrances in the collection are distinctly named “Côte de Ramatuelle,” “Oud Raffiné,” and “Monsieur Chic.” Each scent is crafted for individual use but also designed for layering, inviting wearers to create their own unique olfactory experiences. Retailing at 265 euros for each 100-milliliter glass bottle adorned with a brushed golden cap, these scents blend richness and elegance in their presentation, appealing to luxury fragrance enthusiasts.
Each fragrance tantalizes the senses with its complex notes. “Côte de Ramatuelle” opens with vibrant notes of bergamot, lemongrass, and peppermint, grounding itself with deeper scents of sandalwood, vetiver, and incense. In contrast, “Monsieur Chic” is refreshing, featuring cardamom, cypress, geranium, and lavender, enhanced by a heart of musk and patchouli. The most intricate of the three, “Oud Raffiné,” combines elements of juniper, lavender, and jasmine with warm notes of cedar, tobacco, and vanilla, creating a rich tapestry of aromas that cater to diverse preferences.
Brett Johnson’s fashion brand has been celebrated for its upscale approach to American casualwear since its establishment in 2014. Notably, the brand expanded its presence with a showroom in Milan in 2019, featuring a spacious design hub that showcases its sales team and allows Johnson to oversee the manufacturing process, primarily centered in the picturesque regions of Tuscany and Umbria. This blend of fashion and personal expression is mirrored in his new fragrance venture, continuing his commitment to quality and design.
Offering his products across multiple prestigious retailers—including Saks, Harrods, and other luxury retailers in Europe—Brett Johnson strives to create a niche in both fashion and fragrance spheres. With this first step into the world of scent, he not only honors his late wife but also invites others to experience the beauty and depth of emotion encapsulated within these fragrances. With such a personal touch, Johnson hopes that these scents transcend mere products, becoming vessels of shared moments, love, and memories for anyone who encounters them.